The Scandinavian countries are surprisingly similar and at the same time very different. Norway, Sweden and Denmark are geographically close, but the business-culture and the mentality differ significantly. In light of this, EHRENBERG SØRENSEN Kommunikation now establishes a Scandinavian public relations department in Copenhagen. A skilled team of Danish, Swedish and Norwegian communication advisors will work to meet the customers' Nordic communication goals in close cooperation with the offices in Stockholm and Oslo.
"Considering the trends we see in the market, our international customers are calling for a holistic solution to the Scandinavian markets, and with our new set-up we can now achieve this to an even greater extent," says Partner and CEO, Allan Sonne Sørensen.
PR Scandinavia is established under the leadership of Tina Baungaard-Jensen, who is hereby appointed Director of PR Scandinavia. Tina has been part of EHRENBERG SØRENSEN Kommunikation for 6 years and has been a key figure in the agency's overall development with a particular focus on strengthening the cross-border potential for great value to ourcustomers.
"The new Scandinavian PR hub will be very beneficial and will further strengthen our offer in our respective markets. Our Scandinavian presence will now have one creative centre of cross-border expertise coordinating the strategic work from all of our Scandinavian offices," says Tina Baungaard-Jensen.